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WHAT: Rich color enhancer shampoos extend and infuse colored vibrancy into each strand

WHO: Blonde, bleached, light colored hair

WHY: Formulated to work with full Viral system to add bright color with each wash, Instant nourishing formula adds shine and replenishes moisture for beautiful hair

Vegan, and cruelty free, praben, sulfate, ammonia, peroxide and PPD free

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